SUSTAINABLE SUCCESS AS A BRAND
At jury sessions, networking events, and on the stages of the Cannes Lions Festival of Creativity, international marketing trends are set. Access to this concentrated knowledge means a tremendous competitive advantage! This access is provided by us, Weischer, the official German and Swiss representative of the festival.
Together, we will find the answers to what it takes for a brand to remain relevant in the future, capture the spirit of the times, and achieve lasting success at the most important international gathering of decision-makers.
We curate, provide access, and offer deep insights into the topics that will shape our industry in the coming years. This is how we make brands more successful in the long term.
PLACE TO BE
The Cannes Lions Festival is a place of exchange and a guiding compass for the future development of marketing and communication in the years to come.
In addition to the major digital players, Cannes hosts the entire spectrum of the industry, from independent boutique agencies to global networks and marketing decision-makers from a wide range of brands.
This mix of content, networking, and internationality makes the festival the “place to be.”
Cannes Lions Festival of Creativity
Why Weischer?
As the official representative of the Cannes Lions Festival of Creativity, we bring international trend topics “home” and translate them for the German market.
Where does this knowledge come from? It’s simple: Weischer has been a representative for nearly 30 years. This gives us exclusive access to the festival and its unique content, acting as a vital link between the festival, the creative industry, and brands.
In recent years, Weischer has expanded its comprehensive program accompanying the festival. Among other initiatives, we present the “Cannes Highlights” to clients and agencies, report live from the festival with Cannes Impact, and have created the It Matters conference as a platform for exchange within the creative industry. All with one mission: to bring the insights and analyses directly from Cannes talks and jury sessions back to Germany.
Weischer Executive Program
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Media Library
Weischer curates the international trends presented at the Cannes Lions Festival of Creativity and brings them to Germany.
We speak with intriguing guests from the marketing and creative industries about what is driving the advertising sector today and what will shape it in the future. We provide context and ask the important question: Why? Why do we need creativity in our work?
Spoiler: It creates value, offers benefits, and brings people together. This, in turn, has a real, measurable business impact.
CONCENTRATED KNOWLEDGE IN ONE PLACE
Our goal is to make the knowledge of the global advertising elite accessible and tangible, giving participants in the Executive Programme an immense knowledge advantage that they can integrate into their daily work.
To share this knowledge, we’ve provided a media library, where all the talks from previous years are listed. It’s definitely worth a look!
Contact
Clara Katharina Glaeser
Cannes Lions Rep Germany & Switzerland
clara.glaeser@weischer.net